Egyptian real estate developer DIG is set to make a significant impact at this year’s Cityscape Exhibition, taking place from September 25th to 28th at the Egypt International Exhibition Center, Fifth Settlement. The company is showcasing various attractive offers for its key projects, promising new surprises for visitors.
Focus on Track 15 in the New Administrative Capital
Hussein Salah, Chairman of DIG, revealed that the company will participate with its Track 15 project in the New Administrative Capital, which was launched for sale last month. Remarkably, 60% of the project has already been sold, and the final phase is set to be unveiled at the exhibition. Salah emphasized that accelerating the pace of construction is a top priority for the company.
The project’s survey works have already begun, and DIG aims to commence the concrete foundation works by the end of this year. The company anticipates completing the entire project within two and a half years. Salah highlighted the project’s prime location in the heart of the Administrative Capital, overlooking Central Park, which adds substantial value to the commercial, administrative, and medical units being offered.
Harva Developments: Expanding with Alva and Gûl Projects
Harva Developments, a sister company of DIG, is also making a significant presence at Cityscape with its Alva and Gûl projects. The Gûl project, located in October Gardens, features 18 residential buildings, each comprising a ground floor and five recurring floors, with unit sizes ranging from 90 to 180 square meters.
Meanwhile, Alva Mall, another notable project, spans 4000 square meters and is dedicated entirely to commercial use. It comprises a ground floor and two recurring floors and is strategically located in October Gardens City, near key roads such as Al Wahat and Zewail, as well as in proximity to Zamalek Club.
Targeting EGP 1 Billion in Sales at Cityscape
Hany Helmy, Vice Chairman of DIG, shared the company’s ambitious goal of achieving EGP 1 billion in contractual sales during this year’s Cityscape Exhibition. Reflecting on their success from last year’s participation, Helmy reaffirmed DIG’s commitment to maintaining a strong presence at Egypt’s most prominent real estate exhibition.
Helmy emphasized that DIG’s decision to participate again this year reflects its confidence in Cityscape’s impact on the real estate market, along with the company’s solid market position and expansive portfolio of projects in East Cairo, West Cairo, and the New Administrative Capital. He also noted the importance of offering competitive payment plans to meet the high expectations of clients at such a prestigious event.
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A Competitive Market and Investment Opportunities
Helmy noted that competition at Cityscape is fierce, with leading real estate companies vying for attention. DIG is fully prepared to stand out by offering flexible payment terms and high-value real estate products. He explained that offering flexible payment plans and exceptional properties is essential in a market where customers are increasingly discerning.
In this context, Mohamed Fawzy, Board Member and Executive Director of DIG, described the company’s offerings as excellent investment opportunities. He pointed out that in times of economic uncertainty, customers often weigh real estate investments against gold. Real estate, he argued, has consistently proven itself as a strong, long-term investment option, particularly during inflationary periods.
Innovative Investment Systems: Cashback for Customers
Fawzy also introduced DIG’s cashback investment system, designed to give customers even more value. Through this system, clients can recover their down payments in the form of installments on new units, allowing them to invest in multiple properties. This flexible system is aimed at helping clients maximize their return on investment while benefiting from DIG’s premium projects in key locations.
DIG’s participation in Cityscape is a reflection of its commitment to offering competitive investment opportunities in Egypt’s dynamic real estate market, solidifying its presence across both East and West Cairo, as well as the New Administrative Capital.
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